creative . direction . production
Art Direction, PR, Campaigns. A brief review of Gloster's recent PR success. Investment in impeccable imagery pays dividends. If your image is right, a publication will use it. Capture consumer attention with irresistible covers and spreads.
Production. Small to large. UK to international. Temporary exhibition to permanent showroom. Room set to retail installation. I've conceived, designed and managed build or install for all. Tight deadlines, union agreements, unforeseen complications, delivery issues. The experience to anticipate the potential pitfalls ensures best possible execution.
Production. Improving press relations, building brand awareness, knowing an event worth investing in and avoiding those which aren't. Mixing with industry media can be tricky. I've worked directly with titles such as Wallpaper, Architectural Design, Luxe and Coastal Living to name a few. Developing events, competitions and campaigns has enabled me to develop a greater understanding of the press environment and capitalise on the insights offered by strong relationships.
